Today??™s Really Simple Syndication (RSS) news syndication and aggregation
tools provide only marginal relief to information-hungry, document-weary
managers and investors. In the envisioned Semantic Web, business information
will come with handles (semantic tags) that computers can intelligently grab onto,
to perform tasks in the business-to-business (B2B), business-to-consumer (B2C),
and consumer-to-consumer (C2C) environments.
Semantic encoding and decoding is a difficult problem for computers, however,
as any very expressive language, for example, English provides a large number of
equally valid ways to represent a given concept. Further, phrases in most natural
(i.e., human) languages tend to have a number of different possible meanings (semantics),
with the correct meaning determined by context. This is especially challenging
for computers. As a standard artificial language emerges, computers will
become semantically enabled, but humans will face a monumental encoding task.
For e-business applications, it will no longer be sufficient to publish accurate business
information on the Web in, say, English or Spanish.
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